Rory Kennett Lister is an award-winning Writer and advertising Creative Director from Australia, currently based in New York.


Please excuse the picture –


I’m averting my eyes from imminent professional boasting.

So while I’m not looking…

I’m an award-winning Writer and Creative Director from Australia, currently based in New York.

As part of the team at Piro, I have developed and led highly successful campaigns for brands – including Ferrero Rocher USA’s most effective campaign ever and Estée Lauder’s most viewed content ever. My work spans FMCG, Beauty, Financial, Events, Government, Technology, Fast Casual Dining and more.

I also write outside the advertising space, having had fiction, creative non-fiction and other work featured in various publications.

Check out a small selection of my work. If anything catches your eye, feel free to reach out.


Get in touch





Piro, New York: 2017-Current

Creative Director & Writer

Piro, New York & Melbourne: 2016-2017

Senior Writer, Creative

Nation Creative, Adelaide: 2013-2016

Writer, Creative

AWARD School Winner: 2014, South Australia

Top Student SA

The University of Adelaide

Bachelor of Arts: 1st Class Hons, Creative Writing

Bachelor of Laws: 1st Class Hons